Liposomal · high absorption
Liposomal NAD+
NAD+ — the coenzyme at the heart of cellular energy metabolism — delivered intact to your cells.
Cellular energy & healthy aging. NAD+ (nicotinamide adenine dinucleotide) is a coenzyme present in every living cell, central to mitochondrial energy production and DNA repair pathways. NAD+ levels decline with age — a finding that has attracted significant research interest. Standard oral NAD+ faces a serious challenge: it is broken down by gut bacteria and digestive enzymes before it can be absorbed intact. A 2024 review of NAD+ precursors (PMC11205942, Nutrients) describes how liposomal delivery protects these precursors from enzymatic degradation in the gut and improves uptake into cells. For the European consumer, PPH NAD+ also offers practical clarity: NMN (a popular NAD+ precursor) is not authorised as a food in the EU — NAD+ in food supplements is.
* Applies to unopened products, within 30 days of receipt. Return policy
How to store: Store in a cool, dry place below 30 °C. Keep tightly closed. No refrigeration needed.
NAD+ has no EFSA-approved health claim under Regulation (EC) No 1924/2006. The following describes its biological role based on peer-reviewed research.
- Cellular energy metabolism: NAD+ is an essential component of the electron transport chain, glycolysis and the citric acid cycle.
- Research-backed: a 2022 randomised, triple-blind crossover study (Xue et al., Nutrients, University of Washington) found that NAD+ precursor supplementation increased NADP+ levels by 27% (p=0.033) in healthy middle-aged adults.
- Available in the EU without Novel Food restrictions: unlike NMN, NAD+ is available as a food supplement throughout the EU.
- Liposomal protection: in standard form, NAD+ is broken down by gut bacteria and enzymes. Liposomal encapsulation protects the molecule during transit.
How liposomal delivery works
A liposome is a microscopic protective sphere — built from the same phospholipids as your own cell membranes — that encloses the active ingredient. This protects it on its way through the stomach and digestive system and allows it to be taken up directly into the cells. The result: significantly more of the active ingredient can reach your bloodstream than with a standard capsule.
For NAD+, liposomal delivery is especially relevant: it is rapidly broken down by gut bacteria and enzymes before it can be absorbed intact. Liposomal encapsulation protects the molecule during its passage through the digestive system.
Why dry powder capsules — not liquid
Liquid liposomal products oxidise over time as phospholipids break down in water; this damages the liposomal structure and usually requires preservatives.
PPH uses Advanced Dry Liposomal Technology: liposomes held in a dry powder matrix inside a plant-based capsule. No oxidation, no preservatives, 36-month shelf life without refrigeration.
- No preservatives or artificial additives
- Plant-based HPMC capsule — no gelatine
- Sunflower lecithin — non-GMO, no soy
- 36-month shelf life at room temperature
Full ingredient list
NAD+ (nicotinamide adenine dinucleotide); Stabiliser: gum arabic; Capsule shell (hydroxypropyl methylcellulose; colour: calcium carbonate); Bulking agent: microcrystalline cellulose; Emulsifier: sunflower lecithin; Anti-caking agent: magnesium stearate.
Nutrition information (per capsule)
*Reference intake not established under Regulation (EU) No 1169/2011.
Allergens & product information
- Free from: gluten, soy, milk, lactose, crustaceans and molluscs, yeast and nuts.
- Non-GMO. No nanomaterials, artificial flavourings or preservatives.
- 100% vegan and vegetarian.
- Made in the Netherlands in an FSSC 22000-certified facility.
Important
- Do not exceed the recommended daily dose.
- Food supplements should not be used as a substitute for a varied and balanced diet and a healthy lifestyle.
- Keep out of the reach of young children.
- Pregnant, breastfeeding or taking medication? Consult your doctor first.
Logically formulated
Every ingredient has a clear function. The full ingredient list is on every product page and on the batch certificate of analysis.
Sunflower lecithin — no soy
Our liposomes use sunflower lecithin: soy-free and non-GMO. Exception: CoQ10 uses soy lecithin, as stated in the allergen information.
Gum arabic for structure
A natural plant-based stabiliser that keeps the liposomal spheres intact within the dry powder matrix.
- Active ingredient content
- Heavy metals (Cd, As, Hg, Pb) — Regulation (EU) 2023/915
- Microbiology — yeasts, moulds, E. coli, Salmonella
We also have the liposomal structure analysed independently (TEM/DLS).
The honest difference
NAD+ that arrives intact — no precursor, no Novel Food hassle.
Broken down by gut bacteria and enzymes before it can be absorbed intact.
Liposomal encapsulation protects the molecule through digestion. Research confirms +27% NADP+ with precursor supplementation.
Xue et al., Nutrients (2022) · University of Washington · p=0.033
Cellular energy
Part of the electron transport chain, glycolysis and the citric acid cycle.
DNA repair
Coenzyme involved in DNA repair pathways.
Research-backed
+27% NADP+ with precursor supplementation (p=0.033).
No Novel Food
Unlike NMN, available throughout the EU.
Delivered protected
Liposomes protect NAD+ from breakdown in the gut.
Once a day
One capsule, preferably in the morning.
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